October 19th, 2010

Livio Radio copied by Grace Digital!

Gandhi was right “First they ignore, then they laugh, then they fight, then you win.” I had a staff meeting where I told everyone that we’ve finally made it to the point where people have quit laughing and are now fighting. I was worried that the staff would freak out. To my surprise every single person in the office wanted to push even harder for our new products and had no concern whatsoever. (including our sales guys… which was a huge surprise)

I imagine many of our competitors are gunning for us now. I can’t think of a more ridiculous example of flat out copying than what Grace did with their new Pandora radio (which I’m not going to give them the SEO pleasure of a link) They even tried to copy our Facebook page and stole our PR agency we were using!

(which BTW they also sell a USB turntable….. hmm…. Another invention of mine)

The thing about being a good entrepreneur, and why I’ve been happy getting up in the morning and coming to work, is being able to innovate and create new products using the latest and greatest technology.

From Livio as you probably know it’s going into the car and expanding into the home. As an avid hockey player, I know to skate where the puck is going. If I do my job Grace and others will continue to copy. It means we’re doing our job. We’re never going to win on price but our customers don’t mind paying a few extra bucks to support a team of people working on products with a personal passion for music and technology.

My most recent hires, Tom Denton and Nicole Yelland (@nwlife) , quit good jobs at Delphi and the Detroit Redwings (respectively) to work with us on our Livio team. Sometimes I wonder why, but I know they believe in the company for our passion and product plan. Also probably why there are still here at 6:30 working hard.

I’d like to invite you to come see us at CES… and yes Grace, you’re welcome to sneak up with your product managers for ideas of what to work on next year!

If you have a similar story please feel free to comment or send me a personal email, or tweet.

16 Responses to “Livio Radio copied by Grace Digital!”

  1. Chauncey says:

    Gandhi huh? spellcheck maybe?

  2. admin says:

    Thanks Chauncey! sorry about that ~jake

  3. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  4. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  5. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  6. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  7. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  8. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  9. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  10. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  11. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  12. [...] For shame. Thanks, Brandon! Update 2: Livio CEO Jake Sigal has now weighed in on the matter on his blog. For its part, a rep for Grace Digital Audio tells us that while the Livio radio was indeed the [...]

  13. Sam says:

    It looks like Grace launched a radio with thumbs up/ down which Livio did first but also added play/pause ( which is really cool) and also added a menu button and a Pandora button. Livio doesn’t have those.

    So are you upset that they copied you or that they made a better mouse trap ( at least for now)? You are an innovator. Keep it up. But as you say, you will keep on getting copied. That’s the world of consumer electronics today…

    My guess is Grace will get copied too… You both need to stay on top of your game or will get passed by.

  14. Jeff says:

    How about the Pure Evoke-Flow ? Does Livio compare well ?

    Good job, Jake, for taking Livio to the next level right here in Michigan. Metro Detroit needs more people like you.

  15. Irfan says:

    well, i bought the Livio after seeing this site. Had the grace IR1000, internet conenctivity SUCKS. drops connections all the time and its 2 feet from router. never buying Grace again.

  16. Irfan says:

    ok so I got the Livio. internet connectivity has been terrible on it too. Wired connection wont lock in a connection… always cycles between connecting to LAN, getting IP, updating Reciva, then repeats. Wifi works intermittently. none of the 10 computers have an issue… whats with internet radios?! would post on your forums but im not signing up with twitter just for that,

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